Maximilian Riedel, new Sponsor of the Wine & Spirits promotion

Maximilian RIEDEL was received with the full honors on the 19th february by all the students from the Wine and Spirits 2020 promotion. The 14th sponsor of this promotion is the CEO and Chairman of the prestigious company Riedel which is specialized in wine-tasting glasses.   « you are only good in marketing if you tell…


Focus on Tom Ghoul, former student and actual lecturer

Tom Ghoul is a former student of the MBA Luxury Brand Management, Food & Wine, 2014. Today, he is the business manager for the French market of the group François Lurton. It implies a catalogue of 170 vines including ones of Lurton’s group but also wines from a dozen of different countries. In this, Tom…


Eric Beaumard, best sommelier in the world at INSEEC

« Silky tannins », « Christ savor », « a dream that passes »… It is to his virtuous descriptions full of poetry that we recognize Eric Beaumard, one of the best sommeliers in the world. Eric Beaumard, from the kitchen to the wine cellar Sommellerie was  not his first choice. Indeed, a tragic accident when he was 18 years old…


International career : Alice, US National Sales Manager

International career : Alice BRENGARD, US National Sales Manager for a Corsican Domaine, Alumni Promotion 2014 After doing my high school in New Caledonia, I got it the Ecole de Commerce Europeenne, a school that is part of the INSEEC Group. I chose this college for its international opportunities and I graduated with a Master…


19th edition of INSEEC Business Week in Bordeaux Campus

Each year, INSEEC BUSINESS WEEK brings together 500 partner companies on its Lyon, Bordeaux, Paris, London and Chambery campuses. These companies attended to meet students seeking an «alternance» contract: CDD, internship or professionalization contract, or even a first job. Among our partners, the following companies were present at the event: AUCHAN, CAPITAL MILLESIME SAS, CDISCOUNT,…


Conference & Tasting with Jean-Pierre Xiradakis

On December 15th, the Bordeaux International Wine Institute (INSEEC) and the winemaking club ‘Wine About’ welcomed Jean-Pierre Xiradakis, owner of La Tupina in Bordeaux, for the release of his new book, “Rencontres des Hommes & des Vins” at Editions FERET.

‘La Libre Belgique’ writes an article on the BIWI

On December 25th, the Belgian newspaper “La Libre Belgique” published an article on the BIWI. The article particularly highlights the wine and spirit culture imparted to students throughout the Bachelor and Master programs. Indeed, the journalist describes the BIWI programs as a mix of academic disciplines submitted to the specificities of the wine sector (marketing,…


A graduate of the BIWI talks about his profession

On January 12th, the newspaper Sud Ouest published an article on Louis Navarre, graduate of the Bordeaux International Wine Institute (2010) and Manager of “Chai des Chartrons” (wine merchant and wholesaler). At 26 years old, Louis has a real passion for wine and likes advising its customers and sharing its favorites!


Conference with Jean-Hervé Chiquet on the Jacquesson Champagnes

On February 9th, the Bordeaux International Wine Institute and Wine About, the student association, welcomed Jean-Hervé Chiquet, owner and CEO of the famous Jacquesson Champagne House, for a conference .During his speech, Mr. Chiquet introduced students to the specificities of the Jacquesson House.

Another recognition for the MBA Wine Marketing & Management!

Since its creation in 2004, the MBA Wine Marketing & Management has been consistently ranked among the best Bac+5 specialized programs. On March 17th, this program was named the best MBA in its category by SMBG-Eduniversal, the counselling and international rating agency specialized in the Higher Education Sector.

Bordeaux Wine Tour and tasting for students

As part of their training, students of the MBA Wine Marketing and Management visited three vineyards.First of all, they were received at the prestigious Château Cheval Blanc (Grand Cru Classé A Saint-Emilion), to discover the new wine warehouse