Gerard Spatafora (BIWI, 2007), Director of e-Commerce at Millesima

Graduate of the MBA in Wine Marketing & Management of the Bordeaux International Wine Institute in 2007, Gerard Spatafora is Director of eCommerce and mCommerce at Millesima, a company that sales fine wines to individuals.

In a recent interview with the Journal du Net, he described Millesima’s positioning and functioning, referring in particular to the evolution of this family-owned company in e-commerce, the average customer spend, the logistics requirements, the company projects, but also its core markets, its growth drivers, its web strategy, etc.

>> Read his full interview here

Un article du Groupe INSEEC